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Gamification in Marketing: How Playful Content Drives Engagement
Gamification in marketing and interactive engagement Gamification in marketing uses game design...

Lior Cohen
Sep 3, 2025
2 min read

Storytelling in Digital Campaigns: Building Emotional Connections
Why storytelling matters in digital campaigns In a saturated online environment, brands compete for...

Lior Cohen
Sep 1, 2025
2 min read

Sustainability and AI, keys to the marketing of the future
The CMO’s Guide: Sustainability and AI, Keys to the Marketing of the Future Kantar presents...
Tamar Gold
Ago 31, 2025
2 min read

Ethical AI in marketing: detecting bias in LLMs
Ethical AI in marketing: why bias matters The rise of generative AI has transformed digital...

Lior Cohen
Ago 29, 2025
2 min read

The trends that are revolutionizing marketing
From content to AI: the trends that are revolutionizing marketing Marketing is constantly evolving...
Tamar Gold
Ago 28, 2025
3 min read

The Evolution of Chatbots: From Customer Support to Brand Storytelling
Evolution of chatbots in customer support The first chatbots appeared as rule-based tools meant to...

Lior Cohen
Ago 27, 2025
2 min read