The rise of gamified streaming
The rise of gamified streaming Video game streaming has evolved into increasingly interactive and gamified experiences, with Twitch, Kick and new technologies redefining how...
The rise of gamified streaming Video game streaming has evolved into increasingly interactive and gamified experiences, with Twitch, Kick and new technologies redefining how...
The tool that measures the effectiveness and efficiency of TV and digital in generating web traffic Cirentis has launched Ad Traffic Impact, designed to...
From plain information to intelligence with a capital I: searches in the age of AI With the advent of AI, searching the internet ceases...
TikTok is testing a subscription model to use the app without ads. TikTok is testing an ad-free subscription in the UK for 4.70 euros...
What tools does an SME need to digitize its business in 2026? In 2026, digitizing an SME is no longer a long-term project, but...
Maximize ad performance with Google Ads server-side tracking Discover how Google Ads server-side tracking resolves data loss caused by ad blockers and cookies, reducing...
Agentic AI is gaining traction as a model for connecting marketing and business Agentic artificial intelligence is moving beyond being seen merely as a...
The revolution that AI unleashes in marketing is twofold (and turns everything upside down) The impact of AI on marketing is mainly noticeable on...
Ads spread their wings on ChatGPT: OpenAI expands advertising to more countries The pilot advertising program that launched last February on ChatGPT will soon...
Much ado about nothing? AI beyond the hype that obscures everything Once the hype has subsided, AI will leave behind a major structural change...