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The Psychology of Social Proof in Online Marketing
Understanding social proof in online marketing Social proof in online marketing refers to the tendency of individuals to base decisions on the behavior or...
The duo formed by AI
The AI and search duo has more than half of users frowning. 53% say they don’t trust AI-powered results returned by search engines, and [&h...
Podcast Marketing: Turning Listeners into Loyal Customers
Podcast marketing as a loyalty engine Podcast marketing helps brands build trust at scale. Long-form audio creates routine touchpoints during commutes and workouts. Those...
Is AI a bubble about to burst?
Is AI a bubble about to burst? Perhaps, but many prefer not to say a word. On Wall Street, the AI hype is being [&h...