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Mountain Dew touts new logo with tattoo sweepstakes, TikTok Shop exclusive
Dive Insight: Mountain Dew is touting its heritage and loyal fanbase to mark the nationwide rollout of a refreshed logo first unveiled in October...

Lior Cohen
May 12, 2025
3 min read
Amazon’s booming ad business faces dynamic challenge from tariffs
Amazon delivered uneven results in Q1, with its cloud-computing business missing Wall Street’s targets and a disappointing income forecast for the current quarter. Advertising [...

Lior Cohen
May 7, 2025
3 min read
Media usage poised to dip in 2025: Here’s what the numbers say
Media usage across both digital and traditional channels increased 2.4% globally in 2024, for an average of 57.2 hours a week, according to recent...

Lior Cohen
May 5, 2025
2 min read
Google ad business remains robust despite macro, regulatory threats
Google’s Q1 revenue overall totaled $90.2 billion, up 12%, delivering a stronger-than-expected quarter that saw the company bounce back from a holiday period in [...

Lior Cohen
May 1, 2025
3 min read