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The «customer journey» in the era of agent commerce
Shorter and devoid of emotion: the «customer journey» in the era of agent commerce Agent commerce promises to completely reshape the «customer journey» and [&h...
Ethical AI in Marketing: Transparency, Bias, and Consumer Trust
The growing role of ethical AI in marketing Businesses now use artificial intelligence to segment audiences, personalize messages, and optimize campaigns. This shift increases...
Meta faces a record fine of 542 million
Meta faces a record fine of 542 million for illegally using data in digital advertising Meta will have to pay 542 million to Spanish...
AI-powered search ads: a goldmine of opportunities for brands
AI-powered search ads: a treasure trove of opportunities (and risks) for brands AI-powered search advertising opens up a vast myriad of opportunities for brands...