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The trends that are revolutionizing marketing
From content to AI: the trends that are revolutionizing marketing Marketing is constantly evolving thanks to artificial intelligence: 93% of professionals already consider it...
The Evolution of Chatbots: From Customer Support to Brand Storytelling
Evolution of chatbots in customer support The first chatbots appeared as rule-based tools meant to handle repetitive queries. Their limited responses often created frustration...
The 7 pillars on which success in digital marketing is based
The 7 pillars on which success in digital marketing is based AI, hyperpersonalization, and ethics are now key considerations. Furthermore, voice assistants have transformed...
Social Commerce: Turning Platforms into Marketplaces
Social Commerce: Turning Platforms into Marketplaces Social commerce blends storytelling and shopping in the same feed. Users discover, evaluate, and buy without leaving the...