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What’s next as Google keeps cookies amid challenges to its dominance
Google has changed course — yet again — on its plans for third-party cookies, announcing that it wil...
Lior Cohen
Abr 28, 2025
6 min read
How Coca-Cola is marketing Simply Pop, its first prebiotic soda
The Coca-Cola Company on Feb. 18, 2025, introduced Simply Pop, its first entry into the prebiotic...
Lior Cohen
Abr 24, 2025
3 min read
Uber and Instacart deepen tie-up with advertising integration
The goal is to provide CPG advertisers of all sizes with a range of capabilities across the Uber...
Lior Cohen
Abr 21, 2025
2 min read
How Meta Makes Its Money [Infographic]
In some ways of Meta, this is an absurd thing to put into a chart like this, as the imbalance is so...
Lior Cohen
Abr 17, 2025
1 min read
Russia moves to ban advertising on blocked social platforms
As the internet continues to rely on ad-supported content to remain accessible, the balance between...
Lior Cohen
Abr 14, 2025
3 min read
Meta’s AI Expansion, LinkedIn’s New Attribution, and Google’s Updates
The latest digital marketing landscape never stands still, and March 2025 has been no exception. W...
Lior Cohen
Abr 10, 2025
5 min read