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Pepsi crashes barbecues to rid them of Coke in latest stunt
Pepsi is infiltrating cookouts to assert itself as the ideal soft-drink pairing for grilled summer...
Why Airbnb booked a social-first campaign for its experiences relaunch
Airbnb today (May 13) introduced new services, reimagined experiences and a refreshed app that...
Meta touts complementary powers of video, AI in overture to brands
NEW YORK — Meta Platforms touted its strengths in artificial intelligence (AI) and video in pi...
Mountain Dew touts new logo with tattoo sweepstakes, TikTok Shop exclusive
Dive Insight: Mountain Dew is touting its heritage and loyal fanbase to mark the nationwide...
Amazon’s booming ad business faces dynamic challenge from tariffs
Amazon delivered uneven results in Q1, with its cloud-computing business missing Wall Street’s t...
Media usage poised to dip in 2025: Here’s what the numbers say
Media usage across both digital and traditional channels increased 2.4% globally in 2024, for an...