Nano Banana bursts onto Google Ads to help brands get the most out of AI

Nano Banana Pro prides itself on generating highly accurate text that is not subject to distortion, which is crucial for advertisers.

Nano Banana, Google’s renowned image generation model, has been integrated into Google Ads by the American technology multinational. The arrival of Nano Banana on Google’s advertising platform will help solve one of the main problems that most AI models have faced in ad creation: distortion in synthetically generated text.

The Mountain View company announced yesterday that Nano Banana Pro, an update to the model originally launched in August of this year, will be part of ad creation across its entire advertising ecosystem (from Performance Max campaigns to campaigns associated with the Google Display Network).

Nano Banana Pro boasts highly accurate text generation, ensuring that words attached to posters and products are 100% intelligible and free from distortion. This has always been one of the main challenges for advertisers when using AI models to generate images and videos for use in advertising campaigns.

The updated Nano Banana generates higher quality images and feeding it with prompts is also much easier, says Nicole Brichtova, product manager at Google DeepMind, the division of the American multinational behind the image generation model that is now being used in Google Ads.

Text Clarity: Nano Banana Pro’s Key Competitive Advantage

Although it was originally launched just three months ago, Nano Banana has been a huge success for Google and has generated a great deal of buzz in the AI-powered creative community.

Nano Banana’s popularity is by no means insignificant, considering that this tool directly competes with Midjourney, Dall-E, Stable Diffusion, and Adobe Firefly. The advertising industry uses a combination of all these models to generate ads faster and at a larger scale.

«What many people have repeatedly asked us for since we launched Nano Banana is higher resolution,» says Brichtova. «If you’re going to print or rely on certain digital formats, 1K resolution isn’t always enough. That’s why we’ve now also incorporated 2K and 4K resolution to provide a professional level of quality,» she adds.

The launch of the Nano Banana Pro coincided with that of the Gemini 3 model, which was unveiled last Tuesday. The origin of the name Nano Banana (undoubtedly unusual) has sparked considerable curiosity in the tech community in recent months, and the mystery was finally solved yesterday when Google revealed that this unusual name was inspired by a nickname used to refer to Naina Raisinghani, product manager at Google DeepMind.

Source: www.marketingdirecto.com